Over the three-day event, participants from the Asian Football Confederation (AFC)’s Member Associations (MAs) will have the opportunity to hear from experts from across the world, including representatives from FIFA and UEFA who will share insights on advancing participation, inclusion, and sustainability in grassroots football.

In welcoming the participants, AFC Deputy General Secretary – Competitions and Football Events Shin Man Gil said: “This conference serves as a reminder of the AFC’s steadfast commitment towards developing grassroots football across Asia and this year’s theme reflects both promise and progress.

 

“It invites us to look ahead, to strengthen our developmental programmes so that as we write this next chapter together, it is not just about growth in numbers, but also about showcasing the power of football to drive positive change in our societies.”

 

“While this is the starting point for professional footballers, we must never forget that grassroots football is much bigger than just that, as it is at this stage we fulfil our greater purpose of expanding the reach of the game and allowing everyone to experience its joy, and become well-rounded citizens through values such as teamwork, discipline, respect, and inclusion,” he added.

Among the highlights of the opening day was AFC Technical Director Andy Roxburgh’s keynote address, where he outlined emerging global trends and discussed the anticipated direction of grassroots football development in Asia.

The coming days will feature a series of informative and interactive sessions, offering insights into global best practices, coaching in grassroots football, and discussions on the key challenges and opportunities faced by the Confederation’s MAs.